Reduction in Sales Time | Increase in Customer Satisfaction
Quality You Trust, Innovation You Love
- Increased Market Share
- Better Decision-Making
- Streamlined Operations
- Faster Time to Market for New Products
Complex Supply Chain
Disconnected Systems Across Departments
Limited Field Sales Visibility
The company's supply chain involved multiple partners, including suppliers, distributors, and retailers. Coordinating these partners was a challenge, leading to delays, stockouts, and inefficiencies in the delivery of products to stores.
Limited Field Sales Visibility
Disconnected Systems Across Departments
Limited Field Sales Visibility
The company's field sales teams lacked real-time access to data, resulting in delays in order capture, inventory checks, and issue reporting. This hindered their ability to effectively manage in-store promotions and relationships with retailers.
Limited Personalization in Marketing
Disconnected Systems Across Departments
Disconnected Systems Across Departments
The company struggled to deliver personalized marketing campaigns due to a lack of integrated customer data and insights. Marketing efforts were often broad and generic, leading to lower engagement and conversion rates.
Disconnected Systems Across Departments
Disconnected Systems Across Departments
Disconnected Systems Across Departments
Different departments within the company, such as sales, marketing, customer service, and supply chain, operated in silos with disconnected systems. This lack of integration led to inefficiencies and poor communication.
Integration & Cross Functional Testing
Integration & Cross Functional Testing
Integration & Cross Functional Testing
We integrated Salesforce with the company’s existing supply chain management systems, providing end-to-end visibility and better coordination among all partners. This streamlined operations, reduced lead times, and ensured timely product deliveries and excess inventory.
Increased Field Sales Productivity
Integration & Cross Functional Testing
Integration & Cross Functional Testing
Field sales automation tools improved on-the-go order capture, inventory checks, capture in-store merchandising issues and real-time reporting, boosting field sales productivity by 25%. This enabled them to capture orders on the go check inventory levels and increase productivity.
Faster Time to Market for New Products
Integration & Cross Functional Testing
Faster Time to Market for New Products
Targeted marketing campaigns and optimized retail execution led to a 15% increase in market share. By leveraging customer data from various sources, the company could target specific segments with tailored offers, improving engagement and driving higher conversion rates.
Reduction in Operational Costs
Integration & Cross Functional Testing
Faster Time to Market for New Products
Integration across the supply chain reduced operational inefficiencies, leading to a 10% reduction in costs and improved product availability in stores. This alignment allowed the company to implement unified strategies, improve decision-making, and deliver a more consistent experience
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